PROJECT
BEAUTY SALON
"SOUL AESTHETIC"
Soul Aesthetic Salon — aesthetics for your soul and body! The salon is located in Khmelnytskyi and has 7 specialists in various fields. All professionals have medical education and have been working at the studio for over 7 years, continually developing and refining their skills.
PROJECT START:
PROJECT CHALLENGES:
ACTION PLAN:
RESULTS:
March 2022
- train the manager in all the nuances of social media management.
- assist the manager in creating a social media development strategy for the salon;
- train them to professionally create and manage high-quality account content.
- This is an example of individual training and support. Over the course of 2 months, training took place during which the project manager successfully applied the theory in practice with 200% efficiency!
PROJECT OBJECTIVES:
1) informing about services and news;
2) motivating clients to purchase services.
CONCLUSION:
This account is a successful example of training.
The salon owner reached out to our team after an unsuccessful collaboration with a previous SMM specialist. After analyzing all the details and needs, we jointly decided to choose a collaboration format — training one of the team members — and it turned out to be the right decision.
Currently, the salon’s in-house SMM specialist implements trends and innovations in social media content and occasionally consults with our team.
