PROJECT
COSMETOLOGIST
VIRA BILYK
A certified cosmetologist-aesthetician with a pharmacist’s education, who opened her own practice and has been improving her clients’ skin quality for 4 years. She continually studies and enhances her expertise and has over 1,000 satisfied clients.
PROJECT START
PROJECT CHALLENGES:
ACTION PLAN:
RESULTS:
March 2021
- build a personal brand and showcase expertise;
- increase appointments through social media.
- promotion strategy developed;
- building a personal image (visuals, branded packaging, corporate identity).
- the account’s visual concept reflects the cosmetologist’s atmosphere and showcases expertise;
- built a client base through inquiries via messages.
PROJECT OBJECTIVES:
1) creating a unique style;
2) increasing the number of clients;
3) increasing appointment bookings.
START OF COLLABORATION
CONCLUSION:
We have been collaborating with Vira for over 3 years, during which time she opened her own practice, developed skills in working with regular clients, and went through the “learning to work for yourself” experience.
Looking ahead, neither COVID restrictions nor current realities stop her clients from taking care of themselves, because beauty will save the world.
Sales are performing well on this page thanks to engaging content, and the followers are completely organic!
Collaboration is ongoing.
